GEO vs. SEO: A Practical Guide to Their Differences
Search is changing. Fast. You’ve spent years mastering SEO, building rankings, earning backlinks. Now AI platforms like ChatGPT, Perplexity, and Google’s AI Overviews are reshaping how people find information. They don’t just list links anymore. They generate answers, synthesize content, and cite sources directly in their responses. This shift introduces a new discipline: Generative Engine […]